HistoricSiteMarkers
Progressive & Modern Era

Texas Centennial Exposition

Dallas, Dallas County, Texas

Marker Inscription

As plans began to take shape for the Centennial celebration of Texas Independence, a group of Dallas businessmen led by R. L. Thornton, Sr., Fred Florence, and Nathan Adams, joined together to promote the city as the host of the major Centennial event. The Centennial Exposition Corporation, formed in 1935, took temporary control of the State Fair grounds, and a team of over 100 architects, artists, and craftsmen soon began designing the Exposition complex. Employing thousands of people in the midst of the Great Depression, the project resulted in the creation of impressive structures, works of art, and landscaping. Officially opened by Gov. James Allred on June 6, 1936, activities of the Exposition included a spectacular parade through downtown Dallas, guest speakers, and nationwide news coverage. In his speech to the crowd, U. S. Secretary of Commerce Daniel Roper declared "America, here is Texas!" President and Mrs. Franklin D. Roosevelt visited the Exposition on June 12. The Exposition ran for 178 days, entertaining over six million people. It was a turning point in the development of the city of Dallas and left a legacy of art, history, architecture, and culture to generations of Texans.

Erected by Texas Historical Commission

The Story

As Texas prepared to mark a century of independence, a group of Dallas businessmen led by R.L. Thornton won the city the role of hosting the central celebration. The Centennial Exposition Corporation took over the State Fair grounds in 1935, and more than a hundred architects and artists built a dazzling complex that put thousands to work in the depths of the Great Depression. Opened by Governor Allred in June 1936 and visited by President and Mrs. Roosevelt, the exposition drew over six million people in 178 days.

Why it matters

The exposition transformed Dallas's national profile and left a lasting legacy of art and architecture, showing how a Depression-era civic gamble could reshape a city's future.

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Related people

  • ยท R.L. Thornton, Sr.
  • ยท Franklin D. Roosevelt

Themes & tags

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