HistoricSiteMarkers
Progressive & Modern Era

Site of the Organization of the Texas Forestry Association

Temple, Bell County, Texas

Marker Inscription

One of Texas' oldest conservation organiations. W. Goodrich Jones (1860-1950), who came to Temple as a banker in 1888, felt need for trees in this prairie town. He led planting drives in Temple, and in 1889 saw to the establishment of a statewide Arbor Day. Asked by the Chief U.S. Forester to survey Texas forest resources, Jones later enlisted aid of friends. On Nov. 1, 1914, he and about 20 associates met in the Carnegie Library, then adjacent to the Temple public square, and organized the Texas Forestry Association. This body's original aim, to gain public support for a state Department of Forestry, was accomplished within a year. The Department was created by law in 1915; it was later retitled "Texas Forest Service". The Texas Forestry Association has since aided in the restoration of 11,500,000 acres of commercial forests--lifeblood of a large segment of the Texas economy. Over 2,000 woodland owners, tree farmers, industrialists, professional foresters, and concerned citizens are TFA members. Under such leaders as Jones, who served as president in 1914-21, the TFA has been the voice of forestry in Texas, urging expansin, protection, proper management, and wise use of all forests and related resources. (1974) (1974)

Erected by Texas Historical Commission

The Story

W. Goodrich Jones came to the prairie town of Temple as a banker in 1888 and, missing the trees of greener country, led planting drives and pushed Texas to establish a statewide Arbor Day in 1889. Asked by the chief U.S. forester to survey the state's woodlands, Jones gathered some twenty allies at Temple's Carnegie Library on November 1, 1914, and founded the Texas Forestry Association. Within a year the group won its first goal—a state forestry department, created by law in 1915—and went on to help restore millions of acres of commercial forest.

Why it matters

The gathering marks the arrival of the conservation movement in Texas, when a banker's fondness for trees grew into one of the state's oldest and most consequential environmental organizations.

The story behind this marker

AI context

The era

When a young banker named W. Goodrich Jones stepped off the train in Temple in 1888, he found a town that was barely out of its infancy. Temple had grown up almost overnight as a railroad town in the early 1880s, planted on the open blackland prairie of Central Texas. It had plenty of rich soil, plenty of wind and sun, and very little shade.

Across the nation, the late nineteenth century was a time of breathtaking growth and equally breathtaking waste. Railroads, towns, and industries were devouring timber, and in many regions the forests were cut with little thought for what would grow back. Arbor Day, which began in Nebraska in the 1870s, was one sign of a new idea taking root: that trees were something a community could plant and care for, not just harvest.

By the early 1900s that idea had matured into a national conservation movement. The federal government created a forest service and began asking the states what woodland they had left. In Texas, the great pine forests of the eastern part of the state had been heavily logged during the lumber boom, and many people were starting to wonder what would happen when the trees ran out.

That is the backdrop for a quiet meeting in a small-town library in 1914, a meeting that brought this national movement home to Texas.

People & events

The story begins with one man's longing for trees. Jones, by trade a banker, looked at his treeless prairie town and decided to change it. He organized planting drives in Temple, and his enthusiasm did not stop at the city limits. In 1889, only a year after he arrived, he helped bring about a statewide Arbor Day for Texas.

His reputation as Texas's champion of trees reached all the way to Washington. When the nation's Chief Forester wanted someone to survey the forest resources of Texas, it was Jones who was asked. The job was too big for one person, so he turned to his friends and allies for help, and in doing so he began building the network that would become an organization.

On November 1, 1914, Jones and about twenty associates gathered in Temple's Carnegie Library, which then stood next to the public square, and founded the Texas Forestry Association. They had one clear goal: to win public support for a state forestry department. They moved fast. Within a year the legislature created that department by law, and it later took the name it carries today, the Texas Forest Service.

Jones led the association as its president from its founding until 1921. Under his leadership and that of those who came after, the group became the main voice for forestry in Texas, arguing for growing the state's forests, protecting them, managing them well, and using them wisely. By the time this marker went up in 1974, the association counted more than 2,000 members, from woodland owners and tree farmers to industrialists, professional foresters, and ordinary citizens who cared about the land.

Its place in the American story

The Texas Forestry Association is a clear case of how the American conservation movement actually spread. It did not travel only through federal laws and famous names. It moved through local people like a Temple banker who planted trees, pushed for Arbor Day, and then answered when Washington came asking for help.

The association's first victory, creating a state forestry agency, mirrored what was happening across the country in the early twentieth century, as states built their own professional forestry services alongside the new federal one. Texas joined that wave in 1915 largely because a citizens' group had made the case.

Its long-term impact is measured in acres. According to the marker, the association has helped restore 11,500,000 acres of commercial forest, the timberlands that support a large part of the Texas economy. That is a reminder that conservation and industry were never simple opposites in this story. The goal was forests that could be used, and also renewed.

There is a lovely irony here as well. One of Texas's oldest conservation organizations was born on the open prairie, far from the pine woods it would help protect, because a single newcomer noticed what his town was missing.

If you visit

Look for the marker near Temple's public square, close to where the Carnegie Library once stood. As you stand there, picture the downtown of 1914, a railroad town only a few decades old, and about twenty people filing into the library on an autumn day to talk about trees.

Then look up and around you. Any shade trees you see along Temple's streets are a fitting living tribute to Jones, who arrived in a nearly treeless town and spent his energy putting trees into the ground. It is worth slowing down to notice them.

Temple sits along the busy Interstate 35 corridor, which makes this an easy stop on a drive between Dallas and Austin. If the story stays with you, think about extending your trip east into the Piney Woods of East Texas. Driving through those forests, you are seeing the kind of landscape this small meeting on the prairie set out to protect and restore.

Written by AI to add context, grounded in the marker’s inscription and the historical record. The inscription above is the original, unaltered text.

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Related people

  • · W. Goodrich Jones

Themes & tags

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