HistoricSiteMarkers
Progressive & Modern Era

M. Johnson Poultry Ranch

Bowie, Montague County, Texas

Marker Inscription

Mose Johnson was born at New Harp (Montague Co.) In 1881, his father died when Mose was three, and his mother Sarah gave him a baby chick to teach responsibility at an early age, sparking a lifelong interest in poultry. In 1904, Mose married Mabel Jones, and the following year they began the M. Johnson Poultry Ranch with five single comb white leghorns and one rooster. The ranch’s large incubator led to international shipment of day old chicks, and by 1915, the ranch covered 350 acres and was considered one of the largest enterprises of its kind. The Johnsons’ 1924 home was advertised as “the house that white leghorns built.” The business continued to expand in Bowie and Wichita Falls before closing after Mabel’s death in 1974. (2008)

Erected by Texas Historical Commission

The Story

A baby chick given to three-year-old Mose Johnson to teach responsibility grew into a lifelong passion. In 1905 he and his wife Mabel started the M. Johnson Poultry Ranch with five white leghorn hens and a rooster; by 1915 a large incubator shipped day-old chicks internationally and the ranch spanned 350 acres, among the largest of its kind. Their 1924 home was billed as "the house that white leghorns built," and the business ran until 1974.

Why it matters

The ranch illustrates how a small North Texas family enterprise scaled into an internationally shipping agricultural business in the early poultry industry.

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Related people

  • · Mose Johnson
  • · Mabel Jones Johnson

Themes & tags

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